SEO and AI search for the way people look things up now.
People ask ChatGPT, Perplexity and Google’s AI Overviews as well as searching. We make your site fast, technically sound and clearly structured, so search engines and AI assistants can find it, understand it and point people to it.
AI answers are built from pages machines can read.
Search engines and AI assistants rely on the same foundations: pages that load fast, can be crawled, and say clearly what you do, for whom and where. Most sites fall down on these basics long before content comes into it.
So we fix the technical foundations first, then shape your content around the questions customers actually ask, marked up so machines read it as easily as people do. Nobody can promise a ranking or an AI citation; we work on what makes them likely.
What’s included.
Technical SEO
Crawling, indexing, canonicals, sitemaps and metadata set up properly, so nothing stops your pages being found.
AI search & AEO
Answer engine optimisation: content and structure that AI assistants like ChatGPT, Perplexity and Google’s AI Overviews can understand and cite.
Structured data
Schema markup for your organisation, services, FAQs and articles, so search engines read the facts, not just the words.
Answer-ready content
FAQs and pages planned around the questions your customers ask, with the answer up front.
Core Web Vitals
Speed and stability measured against Google’s thresholds, and fixed where they fall short.
AI crawler access
Robots rules and an llms.txt file, so AI crawlers can read your site and get your key facts right.
Rank monitoring
Track the searches that matter to your business and catch drops early.
Migration & redirects
Redirect maps for redesigns and platform moves, so links and rankings carry over.
How it runs.
Audit
What search engines and AI crawlers see today, page by page, and what’s stopping them.
Fix the foundations
Speed, crawling, metadata, structured data and redirects put right first, because everything else depends on them.
Answer the questions
Pages and FAQs shaped around what your customers ask, written so the answer comes first.
Monitor
Rankings and Search Console tracked regularly, and the next round of fixes planned from what we see.
In our clients’ words.
“Matt has been absolutely fantastic to work with! He delivered our website within the timeframe we needed and made the whole process smooth and easy.”
SEO & AI search, answered.A few things people ask about seo & ai search before we start.
AEO, or answer engine optimisation, means shaping your website so AI assistants such as ChatGPT, Perplexity and Google’s AI Overviews can understand your content and use it in their answers. It builds on good SEO: clear structure, accurate facts, structured data and direct answers to real questions.
No one can, and it’s worth being wary of anyone who says otherwise. What we can do is remove the technical barriers and make your content clear, accurate and well structured, which is what these systems rely on when they choose what to show.
Technical fixes are usually picked up within weeks, once search engines recrawl the site. Rankings and visibility in AI answers build over months, as your content and reputation grow.